• Bank of Scotland Foundation

Multichannel Brand Relaunch

The Bank of Scotland Foundation supports people and their local communities across Scotland by providing funding for local social enterprise projects and volunteering services. The Foundation has charitable status and is keen to maintain its own individual identity to successfully relay its community marketing messages. The foundation relied on Spiral to manage a brand relaunch that could clearly communicate their core aims. We created a photography-led visual design that could be implemented across both print and online channels, ensuring a greater reach into local communities.